The Eye Place

Our Ethos

The Eye Place is an independent opticians, owned and operated by Alex Kemp, a third generation optometrist. Working on the philosophy to provide a 'different level of eyecare', The Eye Place has spent the last two decades building an enviable reputation founded on using state of the art and cutting edge technology.

Our Locations

Six unique environments across London and the UK


We’re experts in matching faces up to their perfect frames! From super premium brands to on trend luxury must-haves and to mid range and budget names we have your perfect match.

Contact Lenses

Sometimes life’s just easier without glasses. Our range of contacts promote not only excellent vision but you can choose them to fit in with your life.

Read our reviews

4.8 from 255 reviews


average rating



I have no hesitation in recommending The Eye Place in Dore. My new glasses are the best I have ever had prescribed and every one in the practice has been great. I must give a special mention to Emily who has managed my “account” for the past 2 years or so brilliantly, excellent customer service, thank you ! See you next year for my next appointment 👍

a year ago

Peter Coddington

I have had several pairs of glasses from The Eye Place now and have always had excellent service. The staff are extremely knowledgable and helpful and the products are all top notch. Couldn’t wish for better

a year ago

Darci Littlewood

Amazing child friendly staff. Couldn’t do enough for us. Jack is super professional & great at his job. Definitely recommend. Visited both Bakewell & Dore shops. Dore was our favorite, due to girls in shop! Overall experience - fabulous! Look forward to our return in 6 months.

a year ago

Laura Reader

I took my Nan for an eye test here yesterday, mainly because it's close to where she lives. I've previously took her to other places and didn't find the level of customer service there to what The Eye Place offered. My nan is nearly deaf and the optician was so patient and friendly with her it made her day. Would highly recommend!

3 years ago

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